To begin the planning for my advertising poster, I sketched up some initial designs of what my posters could look like. I wanted to keep a very visible link with the digi-packs, but also make the design unique.
Design 1
For the first design, I used to same slot machine that I had used on the cover of one of my digi-packs. The aim of this really was to keep the same theme running through the two products. I hoped the colours of the slot machine would help the advert jump of the page and catch reader's eyes.
Feedback- Colours would be good when coloured in
- Too much wasted space
- Theme links well
- Clear link to Digi-pack
Design 2
I decided to venture away from the digi-pack design for my next product, just to freshen it up, and make sure people know it is two separate products. When conducting research into links between the two, I found that although bands liked a theme running through, the products very rarely were identical. This poster is of a sign previously saying keep of the grass, however I chose to change the words to the band name, song title an release date.
Feedback- A bit bare
- No direct link to digi-pack
- Doesn't fit the image of the band
- Too basic, doesn't look professional.
Design 3
My third and final design involved using the same theme as one of my digi-pack designs, through the use of the same setting and props; i.e. the JCB. I made the writing big at the bottom, to stand out, especially the name of the band so grab peoples attention. All the writing is in the bottom half of the page, so no attention is drawn away from the image.
Feedback- Good link back to digi-pack
- A little too much going on
- Big writing stands out
- Eye catching
- Song title needs to line up with band name.
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